In the face of information overload, traditional promotion approaches are losing their effectiveness. In this situation, the value of business media is increasing, becoming a key element of companies' PR and GR strategies.
At the event, media industry experts will discuss:
• How to create an agenda that inspires trust among target audiences
• How businesses can strengthen their reputation as thought leaders through regular content and special projects
• What tools can help transform business objectives into engaging stories with measurable results
• How to create an environment at events where business contacts develop into specific deals and contracts
Date: October 28, 2025
Time: 10:00 AM - 12:00 PM, registration starts at 9:30 AM
Venue: Novotel Hotel, "Dubai" Hall, Mayakovskaya 3A
!This event is free for members of the association. For non-members or potential members of the association, the cost of the event is 6,000 rubles!
Moderator, Marketing Director of EMG
Director of Regional Development at JSC "Kommersant"
Editor-in-Chief at "Kommersant"
Editor, Head of Special Projects at "Kommersant"
Head of Conference Department at "Kommersant"
General Director of the Grand Media Service agency, Chairman of the Digital Committee of the Association of Carriers of Russia (ACAR) C3 at Grand media Service
Novotel St. Petersburg Centre, "Dubai" hallul. Mayakovkogo, 3ASt. Petersburg, Russian Federation
For additional event or venue information, please email pr@spiba.ruYou can also reach us at +7 (911) 000-48-22