Analysis of IT Trends: From Global Trends to Practical Tools, Products, and Business Models

Join the open webinar "Analysis of IT Trends: From Global Trends to Practical Tools, Products, and Business Models," organized by the Innovation and Intelligent Systems Committee of SPBA, in collaboration with MTS Startup Hub.

At the event, we will discuss:

• How trends in the external environment affect your business model?
• How to analyze and work with megatrends?
• How to determine the relevance of trends: mature, evolving, emerging?
• Practical analysis tools: "trend-butterfly," "trend >> application" template, scenario forecasting, foresight methodology.
• How do foresights work: examples from industrial companies.

To conclude, the founders of two startup projects will present how the implementation of AI helps many companies streamline business processes right now:

• XeniaAI — a platform for automated interviews using AI, which conducts interviews at the level of subject matter experts. This service helps improve the hiring process, increasing its efficiency and accuracy.
• Casco 5.0 — a digital twin of a production employee, powered by AI. This tool allows modeling and optimizing production processes, enhancing the safety and productivity of workers.

The webinar will be useful for executives, product and project managers, strategic analysts, and anyone interested in innovative approaches to business development.

Bonus for participants: a list of 30 megatrends for 2024 adapted to the realities of Russia.

The event is free for everyone interested, and the link to join will be available after registration.